Italian beer export, unstoppable growth
Italian beer e export, well-deserved success of a journey that started from craft production and reached strong export numbers. If in the States and in global Grand Prix has often been credited the merit and productive quality of a gem like the pioneering 32 (brewers' street), or the indisputable rough refinement of Menabrea, it is the China to extol a true love for the original Italian beer.
Export, in just the last three years data shows in the Asian country an increase in volumes of 426.81%, due to the simultaneous germination of demand for high-quality products. The beer of the Belpaese (and not only Italian craft beer) meets the taste of the Chinese population thanks to some key points, including the refinement of recipes (just think of beers obtained through chestnut fermentation) and the purity of some water springs found especially in Piedmont, Trentino and Veneto (wherewe find ideal values of hardness and fixed residue).
The exemplary names of Pedavena, Castle Beer o Theresianer are now part of historical tradition and today lend themselves to being presented to the whole world as excellent pairings with authentic Italian cuisine.


