The independent information portal on Italian agri-food excellence

The category of GIFT dedicated to fresh Italian meats and meat products is the point of reference for technical and regulatory in-depth analysis of national livestock supply chains, pillars of Made in Italy agri-food.
We analyze beef, pork and poultry meat along the entire production cycle, focusing on animal welfare, environmental and economic sustainability of farming, quality and safety of raw materials, traceability, technological process innovations and the European and national regulatory framework.
Ample space is reserved for Italian cured meats DOP and IGP, symbols of territorial excellence. We analyze the certified specialties through their production specifications, the transformation and maturing methods between tradition and modernity, and the crucial role of Geographical Indications in the protection and valorization of local supply chains.
We critically address the transversal issues of the global market: label transparency and consumer information, responsible innovation to reduce the use of antibiotics and improve sustainability, and analysis of market challenges and developments.
GIFT it is an information hub for operators, international buyers, policy makers and aware consumers interested in understanding the value, rules and prospects of Made in Italy meats and cured meats.
Credit cover: Dario Dongo
Great Italian Food Trade is the portal created to share Italian food excellence on a global level, encouraging the increase in international exchanges of food, drinks and related services, selected on the basis of quality, innovation and sustainability.
GIFT (Great Italian Food Trade) is a trademark of WIISE srl and is distributed under License Creative Commons Attribution - Non-Commercial - No Derivative Works 4.0 International
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