jam

strawberry jam

strawberry jam

Strawberry jam, the best of Italian flavours

Strawberry jam is a staple of the Italian table: if the strawberry was already prized by the Romans (who gave it mythological origins), this Italian preserve was appearing on tables all over the peninsula from the Renaissance.

The history of strawberry jam shows a continued rise in popularity, regardless of fashions and artistic movements. Even Futurism itself, a revolutionary cultural and art movement in Europe at the beginning of the 20th century, praised it above all other types of jam, using it as the main ingredient of a dessert called “Like a cloud” which Filippo Marinetti (1876-1944) included in the Manifesto of Futurist Cooking, consisting of berry waffles, whipped cream, strawberry jam and orange juice.

This Italian jam is excellent for spreading on toast in the morning, or combined with various ingredients in traditional cakes, such as jam tarts or pastries. It goes perfectly with soft and semi-soft cheeses, delighting the palate in combination with Asiago, Murazzano and Robiola d’Alba, three specialities of the Veneto and Piemonte, areas that are, along with the Appenine regions, the major producers of fruit.

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