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Amazon, cyberbullying

Amazon, cyber-bullying to the detriment of both consumers and suppliers. Great Italian Food Trade still turns to the Antitrust for the restoration of legality in the services of buying and selling food products through ecommerce by the American giant.

Amazon, information withheld

Great Italian Food Trade has already reported to the Antitrust Authority for numerous cases of concealed information.

The survey conducted on 250 products, equal to about 20% of those displayed for sale by Amazon, highlighted the systematic lack of the basic information prescribed by Food Information Regulation. (1) Further checks demonstrated the unsuitability of the Amazon Pantry service to inform consumers about the essential characteristics of the food on sale. 

Serious offenses - that in some cases integrate the crime of commercial fraud - emerged in a subsequent analysis of products sold on the ecommerce portal in question. But the Guarantor Authority has not yet offered any feedback whatsoever. (2)

The lawlessness persists, in defiance of the rights of consumers and in particular of the most vulnerable, such as allergic and celiac consumers. Amazon continues to sell food products without providing the basic mandatory news. From the list of ingredients to allergenic ingredients, food name and nutritional table, hidden information.

Amazon, unfair trading practices

The procedures adopted by Amazon - that our independent information site has collected and shared with the Antitrust Authority - reveal the intrinsic inability of the system to guarantee consumers the information recognized by EU regulation 1169/11. Not only.

Business relations with suppliers are based on contracts, imposed by the giant of Cupertino (California, USA), which blatantly violate the principles of fairness, proportionality and reciprocal correspondence of the services established by our law.

Illegitimate Contractual Clauses are suffered reluctantly by Amazon's suppliers, which abuses its dominant market position to offload the risks inherent in its business activity on suppliers. Thus altering the competition and the market that the homonymous Authority should guarantee in Italy.

Abuses and dominates they are before the eyes of consumers blinded by the illusion of saving at any cost. At the social cost of exploitation of workers and evasion of taxes granted in Luxembourg by the now President of the European Commission.

Amazon, stop with cyberbullying!

Ecommerce is destined to grow, even in the old continent, thanks to digital natives. The fateful ones Millennials, who this year are starting to come of age, are more familiar with the smartphone than with the shopping cart.

The rights, however, do not sell out with a prepaid card or with a PayPal account. And even more so - in this increasingly 'liquid' economy, advocated by Zygmunt Bauman - it is essential to monitor the strict application of the rules.

Le responsibility of ecommerce operators are already clearly defined, in the food sector as in others. And it is time that all, starting from number 1, they adapt to it without further delay. Enough with cyberbullying!

Dario Dongo and Giulia Torre


(1) See reg. EU 1169/11, article 24

(2) Among other things, we await news from the Authority itself regarding the reporting five cases of Milk Sounding. The first of which, relating to the false declaration '80% milk'on candy Galatine, has in the meantime already undergone the censorship of the IAP (Institute for Advertising Self-discipline). See https://www.greatitalianfoodtrade.it/consum-attori/galatine-80-latte-falso

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Dario Dongo, lawyer and journalist, PhD in international food law, founder of WIISE (FARE - GIFT - Food Times) and Égalité.


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